Boosting customer engagement is one of the most efficient ways to grow your small business.
In our Guide to Improving Customer Engagement Strategies, you’ll learn how you can level up your customer interactions by:
• Adding more communication channels, to meet customers where they are
• Adding more communication channels, to meet customers where they are
• Boost outreach with SMS campaigns
• And much more
Get the guide today to learn more.
Cover Your SaaS with Our Comprehensive Guide to SaaS Security How many of your clients are on Microsoft 365 and Google Workspace? Probably all of them. Today’s businesses run on SaaS. And as awesome as these tools are, they also give you a slew of new cybersecurity headaches to worry about. Don’t stress. In our Ultimate Guide to SaaS Security, you’ll get a crash course in: • Which cybersecurity threats you should monitor for• SaaS best practices for the highest level of protection• What to have in place before a breach occurs• What to do when a breach does occur• How to sell SaaS security services to new and existing clients Plus, you’ll get a bonus SaaS security checklist and more.
A Market Snapshot of How Leading Brands Are Transforming In today’s rapidly evolving fashion landscape, traditional approaches to retail are no longer sufficient. Our latest report, created in partnership with SAP and delaware, reveals how successful fashion retailers are transforming from trend followers to experience orchestrators. THE NEW FASHION REALITY The rules have fundamentally changed:• Communities Now Drive Trends – A single TikTok haul video outperforms million-dollar runway shows, with #GRWM amassing 89 billion views • Values Matter More Than Ever – Brand purpose now drives purchase decisions as strongly as product design• Luxury Has Lost Its Shield – When a $80 TikTok-viral “dupe” matches a $2,000 designer bag in perceived value, heritage alone means little• Data Beats Intuition – AI-powered trend prediction consistently outperforms traditional merchandising instinct• Resale Is Transforming Economics – The secondhand market is projected to reach $350B by 2027—twice the size of fast fashion• Service Now Wraps Product – Experience design has become as crucial as product design in driving brand loyalty FIVE KEY TRANSFORMATION IMPERATIVES 1. Transform Selection Into AttractionMove beyond trend-following to customer-led curation. Use data to craft assortments that resonate with local preferences and lifestyle needs. 2. Turn Desire Into DevotionTransform transactional relationships into emotional connections through personalized experiences that feel curated rather than automated. 3. Build Supply Chains That Build TrustCreate transparent, sustainable networks that balance speed with responsibility, turning supply chain transparency into competitive advantage. 4. Turn Stores Into Style DestinationsEvolve physical locations beyond transaction points into experiential spaces blending digital convenience with tactile discovery. 5. Operate at The Speed of StyleMatch your operations to market velocity, compressing development cycles to respond to digital trend speeds. THE PATH FORWARD Winners in fashion retail are fundamentally rewiring their operations around key capabilities:• Customer-Led Curation• Personalization at Scale• Supply Chain Transparency• Unified Commerce Execution• Real-Time Operations
3 out of 4 office-based employees want to continue working remotely, even after the pandemic. Small- and medium-sized businesses will need to adapt – and that means connecting and supporting their workforces with cloud-based unified communication software that makes flexible work easy. Download our eBook, Flexible Worker Guidebook | The Age of Anytime, Anywhere: Flexible Working is a Must-Have, to see: • 6 ongoing trends that make cloud-based communication tools so important for the modern workforce • What it means for SMBs to make the most of Unified Communications • How SMBs can leverage Contact Center as a Service (CCaaS) to boost customer engagement and sales • How you can grow your audience and unlock new opportunities with webinars and virtual events • And more! Download Now
